Top tips on how you can grow your tech startup

What you need to know:

Tech startups are driving growth all around the world especially in Tanzania. Thanks to payment platforms, tech companies and app developers, there are new innovations that consumers can use. Take a look at these top tips on how you can grow your tech startup:

Tech startups are driving growth all around the world especially in Tanzania. Thanks to payment platforms, tech companies and app developers, there are new innovations that consumers can use. Take a look at these top tips on how you can grow your tech startup:

1) Write a solid business plan: You should write a business plan that will generate sales and profits for your startup. Business plans can also change as your company grows so it should be a business plan that you can test. You should test your business plan in small chunks so you can see whether it works for your startup.

2) Have the perfect product: Your product needs to be something that people want and are ready to pay for. Do research on the types of products that you think your customers want to purchase and then make those products available.

3) Find the right people: You need to create a culture of teamwork within your company. In order to do this, you need the right people.

You should look for employees that have the same passion for your startup that you do. You could use recruitment agencies or you can recruit directly yourself so that you can find the right people. As the saying goes teamwork makes the dream work – take this element seriously so you can create a successful tech startup.

4) Price: You need to price your product correctly. If you make the product too expensive, you will scare customers in Tanzania away. The better way to think about price is sell expensive products to few people or sell cheaper items to mass market consumers. The former is ideal for B2B tech startups while the latter is perfect for B2C companies.

5) Pivot: The number one thing that matters is what your customers think. You should pivot if your customers are showing you signs that the business needs to be different. Numbers never lie – always look at how your customers are purchasing your product so that you can understand where to put your investment funds into.

With these top tips, you can grow your tech startup into a company and a brand that truly means something to its customers and to the market. For more ideas on how to build a tech super brand, contact me via Twitter.

Edwin Bruno is the founder and CEO of SMART CODES LIMITED, a full-service digital agency that focuses on the intersection of technology and advertising. Email: [email protected]