Vanessa Mdee launches Bora Star shoes for girls

Tuesday December 18 2018


By Paul Owere

Bongo Flava songstress Vanessa Mdee today launched Bora Star – a shoe designed designed specifically for school girls in partnership with Bora industries Tanzania.
Speaking at a news conference at the Bora shop at Mlimani City in Dar es Salaam Vanessa said she came up with the idea as part her continued belief of supporting young women and girls in Tanzania.
“ I strongly believe that success is  a journey of a thousand baby steps  from the foundation level and Bora Star is definitely  a reflection of this. If a girl can look up to Vanessa and walk in her shoes then she is definitely a Bora Star,” she said.
She added: I am also very excited to announce my collaboration with Bora Industries the manufacturing company of ‘Bora Star’.
According to Vanessa the shoes will be released in continuous limited editions every term and they will be available across the country in Bora shops.
Also present at the Bora Star launch Bora’s managing director Mr Rajesh Sajnan who said there was every reason for young girls to be excited about the new creation because it is made out of the best quality materials.
This shoe is made from the best quality materials to guarantee comfort with little feminine lace touch to encourage young girls to always embrace their femininity and not to see it as a weakness,” he said.