Use your skills to jump-start a side business

Wednesday August 14 2019

Julius Landu Bulili

Julius Landu Bulili 

By Julius Bulili

One of the best ways to increase your income and give yourArticle 2: self a solid foundation by which to grow into self-employment in the future is to start a side business of your own.

If you choose the right business opportunity, there’s room for you to keep growing your customer base on the side, while keeping your day job. From there, if you take the right steps, you’ll be able to grow your side income beyond that of your day job—and launch into the world of self-employment.

However, before you get started, you’ll need to first understand the different ways you’ll be going about discovering and validating your ideal side business idea.

From my conversations with aspiring entrepreneurs, one of the most common mistakes I see being made over and over again when people are looking for the right side business opportunity is that they completely overlook their single best resource, that is, their existing skill sets.

In fact as an entrepreneur or self-employed you need to engage your core strengths of crafting compelling content and getting it in front of a large online audience, in order to have a chance of being successful and competing with others in your space.

If you want to become a successful entrepreneur within your field, you’ll need to engage your strengths. You need to be sure about which skills you’ll be able to monetize with a side business.


Once you’ve determined which strengths you’ll plan on leveraging you can then easily you’re your skills into a side business.

Freelancing can be one option to consider starting a side business if you’ve built up a set of marketable skills throughout your career and at your day job. Trust me, there’s a rapidly expanding demand for talented freelance help in many areas of business.

If your skills include writing, designing, developing, marketing, social media management, or another high-demand digital skill, then you’re in a great position to start bringing on freelance clients. Start with building a high quality portfolio website to list your skills, showcase examples of your best work, and display reviews from past co-workers or bosses as you get up and running.

Create a very clear picture of who your target freelance client is going to be, and make sure you’re tailoring your website and reach out experience to what that person is going to expect.

Another option I see is online Coaching. If you have a marketable skill that others want to possess or get better at, then there’s a market for being paid to coach people, one-on-one, into an accelerated learning experience. The most exciting thing about starting an online coaching business on the side is that once you’ve perfected your teaching experience, you’ll be able to easily package it into a more scalable version—an online course.

Another opportunity is doing online courses! As with online coaching, when there’s a growing demand for a skill that you possess, one of the best ways to monetize that ability of yours, is by creating a genuinely helpful online course for others to go through at their own leisure.

While the setup time and upfront investments are huge (in terms of your time) with this business model, it’s one of the most scalable online businesses out there today. Teachable has become one of the best resources on learning how to launch an online course business, as well as being the premier online course platform to power your course content once you have it built.

Also you can go for physical products retail. Whether you have an idea for a new-to-the-world invention, a new spin on an existing product, or nothing more than selling a product in a new way or to a new market, there are countless ways to make money selling physical products on the side.

If you’re willing to get creative, there are a nearly unlimited number of ways to use your skills and start a side business that’ll have the potential to launch you into a career of self-employment.

By Julius Bulili – Business Coach;