In our reportage, journalists are duty-bound to be truthful, unbiased and uncompromised. That must be our guide as we go about informing our audiences, be it through the print media or electronic media.
We must avoid sounding like we’re bent on pleasing our sources or the persons we’re reporting about, for journalists can’t afford to be anybody’s court poet. Praise singers! Delivering a text that smacks of a desire on your part to decorate sources—more so in news reporting—will paint you as one who’s in league with this late-day section of our society that has earned itself the despicable moniker, machawa!
