Why e-commerce giants exit Tanzanian market

A shopper carries bags full of merchandise purchased from an outlet. E-commerce and e-services are the modern ways of conducting business and life in general. Tanzania’s internet users are increasing, but e-services are still low. PHOTO | FILE

What you need to know:

  • In the period of two years, several digital market place and service sites have exited the Tanzanian market, largely citing the challenge of low engagement and growth.