Why Tanzania is key to East Africa’s fast-growing creative economy

Ugandan entrepreneur Julius Kyazze

Kampala. As East Africa's creative economy gathers momentum, Ugandan entrepreneur Julius Kyazze believes Tanzania has become one of the region's most important markets—not only for its thriving entertainment industry but also for its growing influence in shaping the future of African creative business.

Known as the co-founder of Uganda's Swangz Avenue, Mr Kyazze says Tanzania's success in music, film and digital content has positioned the country as a strategic hub for regional collaboration rather than simply another neighbouring market.