Reimagining EAC trade opportunities through deepened Tanzania-Kenya ties

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By Paul Russo

This week, a high-level delegation of public and private sector players gathered in Dar-es-Salaam for the Tanzania-Kenya Business Forum, a landmark conference that came on the backdrop of renewed diplomatic efforts by President William Ruto and his counterpart President Samia Suluhu Hassan for the two nations to scale up diplomatic and economic cooperation.

Undoubtedly, the largest economies within the East African Community (EAC) find themselves at crossroads as their economic alignment or lack thereof determines the trajectory of the bloc’s regional integration.


Understanding the strategic potential of Tanzania-Kenya trade

Touted as “a pair bound with endless possibilities,” the two economies are deeply linked by geography, history, and markets with trade volume between these two countries having surpassed $1 billion in 2025. With an average trade growth rate of over 7 percent annually in recent years, the real opportunity lies not in simply increasing trade volumes, but in transforming the nature of the relationship to move from transactional exchanges to integrated production ecosystems.

For decades, intra-African trade has been constrained by fragmentation, with countries trading raw materials rather than building integrated regional industries. Even within the EAC, intra-regional trade remains modest relative to its potential, despite recent growth. In 2025, intra-EAC trade rose by 15 percent to $4.8 billion, a positive signal but still far below the scale needed to drive structural transformation.

At its core, the strategic importance of Tanzania–Kenya trade lies in scale, structure, and potential. Kenya’s economy is anchored in a relatively diversified industrial and services base, while Tanzania’s strength lies in its abundant natural resources, expanding agricultural output, and growing energy sector. This structural complementarity creates a natural foundation for mutually beneficial trade. This dynamism, if properly harnessed, can evolve from simple exchange into deeply integrated value chains.

The current trade volumes, while steadily growing are a hint to the expansive underlying potential that has not been explored yet.  While bilateral trade has expanded consistently over the past decade, it remains significantly below what comparable regional blocs achieve. For instance, intra-regional trade within the European Union accounts for roughly 60–70 percent of total member state trade, while in Association of Southeast Asian Nations it stands at about 20–25 percent. By contrast, intra-trade within the East African Community remains in the range of 10–15 percent, underscoring the significant headroom for expansion if structural bottlenecks are addressed and deeper economic integration is achieved.

The strategic importance of Tanzania–Kenya trade also extends beyond the region, particularly in the context of the African Continental Free Trade Area (AfCFTA). As Africa moves toward deeper continental integration, strong bilateral corridors will serve as building blocks for broader trade networks. This is especially critical when one considers the scale of the opportunity where AfCFTA brings together a market of over 1.3 billion people with a combined GDP of approximately $3.4 trillion.

Kenya and Tanzania are uniquely positioned to anchor transformation in East Africa given their geographic positioning anchored by the ports of Mombasa and Dar es Salaam which provides access not only to their domestic markets but also to a hinterland of over 200 million people across the EAC and neighbouring countries.


Private sector players as the catalysts for growth

The deliberations that took place in Dar es Salaam placed the private sector at the centre of this critical conversation given their role as owners of capital whose input injects new dynamism into this entire matrix. For financial services players like KCB Group, the opportunity to position ourselves as ecosystem enablers is very much here with us. This means being at the forefront in building integrated financial solutions that reduce transaction costs, mitigate currency risks, and enable seamless payments across markets through interventions like the Pan-African Payments Settlement Systems (PAPSS).

The potential of scalable partnerships between governments, development institutions, and private sector players to unlock value chains in agriculture, manufacturing, and services cannot be understated. By doing this, we shall be able to empower critical sectors of the economy including women and youth-led enterprises, which represent a significant but underleveraged segment of the economy. Leveraging our robust trade finance solutions, regional branch networks, and digital banking platforms, what we shall be doing is to reduce friction in cross-border commerce and unlock new growth opportunities.

Ultimately, the success of Tanzania–Kenya economic integration efforts will not be determined solely by flowery policy frameworks or trade agreements, but by the ability of the two nations to step-change in more productive sectors to unlock structural transformation, deepen regional value chains, and build a more competitive and resilient economic partnership.

Paul Russo is the KCB Group CEO