Five years of saving money and time for ACs

Baridi Baridi subscribed customer takes seamlessly control of her AC in her beauty salon.

Five years ago, air conditioning in Tanzania was seen as a luxury, reserved for offices, hotels, and a few affluent homes. For most house­holds, the idea of staying cool indoors was out of reach—associated with high upfront costs, heavy electricity bills, and frequent breakdowns.

Yet in just half a decade, that per­ception has changed dramatically. Today, cooling is increasingly viewed not as a privilege, but as an essential service that supports health, produc­tivity, and quality of life.

This transformation is driven by a combination of factors: technologi­cal innovation, new business models, and growing awareness of sustain­ability. At the centre of it all is the rise of energy-efficient solutions like inverter air conditioners, which have cut electricity consumption by more than half compared to conventional systems.

The introduction of environmen­tally friendly refrigerants such as R32 has also reduced the environmental impact, contributing less to global warming and ozone depletion than older technologies.

For Tanzanian households and businesses, these advances mean more than technical progress—they translate directly into lower electric­ity bills, fewer maintenance issues, and a better quality of life.

In a country where energy costs are a daily concern, the ability to save over 50% on cooling is a game chang­er. Restaurants can keep diners com­fortable without fear of ballooning LUKU costs, hospitals can ensure safe environments for patients, and families can finally afford the com­fort of a cool home.


Professional technicians, trained by Daikin, are available to provide you with free services and maintenance for your BaridI Baridi AC.


Another key shift has been the rethinking of how people access cooling. Instead of owning expen­sive equipment outright, more con­sumers are embracing flexible ser­vice-based models.

Much like paying for utilities or entertainment subscriptions, cus­tomers can now pay for cooling as a service, spreading costs over time and avoiding large upfront expens­es. This approach, once unfamiliar in Tanzania, is gradually gaining acceptance as more people recognize the convenience and affordability it offers.

Technology is also reshaping how cooling is experienced. Smart fea­tures like remote access via mobile apps, automated alerts for mainte­nance, and usage optimization tools are helping both households and businesses manage energy better.

In hotels, apartments, and hospi­tals, for example, “guest-friendly” features have emerged that allow vis­itors to enjoy cooling without need­ing remotes—making the experience seamless and efficient. These innova­tions are not just conveniences; they are practical solutions that reduce waste, improve customer satisfac­tion, and extend the lifespan of sys­tems.

Of course, this progress has not been without challenges. Many con­sumers were initially hesitant to adopt inverter technology because of higher upfront prices, especially when cheaper, less efficient alterna­tives were readily available.

Others were skeptical of subscrip­tion models that felt unfamiliar com­pared to traditional ownership. Yet through education, demonstration of savings, and word-of-mouth experi­ences, more Tanzanians have come to understand the long-term value of efficient, service-based cooling.


Baridi Baridi has slashed down Sh 100,000 off the original subscription for corpo¬rate package for each AC.


Partnerships have played a major role in accelerating this shift. Global leaders in air conditioning technolo­gy, alongside local startups and entre­preneurs, have introduced solutions tailored to Tanzania’s climate and economic realities.

By combining international inno­vation with local insight, these collab­orations are not only making cooling more accessible but also laying the foundation for Tanzania to become a hub of sustainable cooling solutions for the wider region.

The broader impact of these developments goes beyond comfort. Affordable, energy-efficient cooling contributes to public health, par­ticularly in hospitals and schools. It supports business growth by creating comfortable environments for cus­tomers and staff. It also plays a role in environmental stewardship by reducing the carbon footprint associ­ated with older, less efficient systems.

As Baridi Baridi reflects on the past five years of progress, the outlook for the next five is even more ambi­tious. The expectation is that cooling will become a fully integrated part of everyday life, accessible to more households and businesses across the country.

Service-based models are likely to expand, smart technol­ogies will become standard, and the push toward sustainability will only intensify as global climate goals drive local innovation.

The story of Baridi Baridi is, in many ways, the story of how bold ideas take root. From a disruptive business model that challenged old habits, to pioneering energy-efficient solutions that protect both pockets and the planet, the company has proven that the future of cooling is not just about machines, but about people. It is about making life easi­er, businesses more productive, and communities more sustainable.


Customers’ feedbacks are a highlight of what this company has been doing for the past five years around cooling subsector.


Five years on, Baridi Baridi has lit the path toward that future. And as it looks to the next five years, its message is clear: Tanzania’s cooling revolution has only just begun.

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