DJ Joozey heads to Munich for UEFA champions league final
Dar es Salaam. Tanzanian entertainment star, DJ Joozey has secured a coveted opportunity to attend the UEFA Champions League Final live in Munich, Germany.
The DJ joins top sports analysts Maulid Kitenge and Shaffih Dauda on an exclusive trip organized under Heineken's Cheers to the Hardcore Fans initiative.
The three departed Dar es Salaam on the evening of May 29 and is expected to return on June 1 after experiencing one of football’s grandest spectacles.
As the official sponsor of the UEFA Champions League, Heineken is reaffirming its commitment to Tanzania’s vibrant football community by bringing some of the country’s most respected media and sports voices closer to the action.
“The Cheers to the Hardcore Fans campaign is about more than just football. It’s about the people who live and breathe the game,” said Lilian Pascal, Marketing Manager at Heineken Beverages International Tanzania.
“By giving these prominent figures this once-in-a-lifetime experience, we’re not just sponsoring a trip but amplifying the voices of those who inspire and connect with fans across the nation.”
The selected personalities represent a cross-section of sports and entertainment influence in Tanzania.
Maulid Kitenge, one of the country’s respected football analysts, expressed his excitement
“As someone who has spent my career analyzing football, witnessing the Champions League Final live is a dream come true. I’m Honoured to represent our football community and can’t wait to bring home insights for our fans.”
Fellow analyst Shaffih Dauda echoed the enthusiasm, saying
“The UEFA Champions League showcases football at its highest level. Experiencing this in person, thanks to Heineken, is something I’ll never forget. I’m ready to capture every moment for our Tanzanian audience.”
The delegation will enjoy premium access to the final at Allianz Arena on June 1, along with behind the scenes experiences and interactions with global football personalities.
DJ Joozey, who has amassed millions of followers through his blend of music and sports content, promised to bring Tanzanians closer to the action.
“I’ll be capturing the electric atmosphere and showing how football and music create unforgettable moments. This is going to be epic for all my followers,” he said.
Their presence in Munich has drawn significant public interest, making them a central part of Tanzania’s representation at this global event.
Obabiyi Fagade, Country Manager at Heineken Beverages International Tanzania, highlighted the broader purpose of the campaign.
“Our sponsorship is not just about visibility. It’s about fostering authentic connections with football communities. By giving these well-known personalities this unforgettable experience, we are strengthening Heineken’s position as the drink of choice for football’s biggest moments.”
Heineken Beverages Tanzania, a subsidiary of Heineken International, remains committed to promoting responsible consumption while continuing to create extraordinary experiences that bring fans closer to the sport they love.
With millions expected to tune in globally, the UEFA Champions League Final is not only a sporting highlight but a cultural moment, and this year, Tanzania will be right at the heart of it.
